Purpose
App
Architecture
CONSENT MODE
Requirements
AD BLOCKER
Google
Analytics 4
Facebook/meta conversions API
Google
Ads
TWITTERSETTING UP THE SERVICES / CONFIGURATION
GA4 (Google Analytics 4) ECommerce Event Tracking
GA4 is the latest version of Google Analytics. GTM Assitant App helps you in the integration of GA4 for basic events + enhanced Ecommerce tracking for your Shopify store with just a few clicks.
How to Set Up:
- Linking Google Account to GTM:
- Once your Google account is linked to GTM, click the "One-click install" button for GA4 setup.
- Connecting to Existing GA4 Account:
- If you already have a GA4 account, the GTM Assistant app will automatically connect to it
- Creating a New GA4 Account:
- If you don't have a GA4 account, follow these steps:
- Add a data stream.
- Set up a property, including your store URL.
- Available Plans:
- Free Plan: Upon successful installation and GA4 setup, store owners will have access to the default "Purchase Event."
- Paid Plan: To track additional events like View Item, View Item List, View Cart, Select Item, Add to Cart, and Begin Checkout, an upgrade and purchase of a plan is required.
To track additional tags, simply enable a theme extension as demonstrated in the instructional video.
Verifying Installation:
To ensure successful installation, consider using the following methods:
Troubleshooting Installation
- Theme Compatibility:
- The GTM Assistant app has been tested and confirmed to work on the Dawn theme.
- For any other theme, please contact us for setup assistance at support@webagrh.co.in
- Basic events will work on other themes, or refer to the instructions below for manual code setup.
By following these steps, you'll be able to seamlessly set up Google Analytics 4 for your Shopify store using the GTM Assistant app. If you encounter any difficulties or have a different theme, please refer to the troubleshooting instructions provided above.
Install Facebook Pixel and Conversion API
GTM Assistant also enables you to track server-side (Conversion API) and enhanced eCommerce events through the data layer for Facebook/Meta remarketing pixel. This means you can optimize your ads for conversions, retarget your visitors, and measure your return on ad spend.
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How to Set Up:
- Installing Meta Pixel:
- Click on the "Install" button.
- You'll need to enter the Meta Pixel ID, which can be obtained from your Facebook Business account.
- Once installation is complete, it activates the purchase event tracking capability within Meta Pixel.
Verifying Installation:
To confirm successful installation, consider the following:
-
Troubleshooting Installation:
- If you encounter any issues, refer to the troubleshooting instructions provided above.
- Theme Compatibility:
- The GTM Assistant app has been tested and confirmed to work on the Dawn theme.
- For any other theme, please contact us for setup assistance.
- Basic events will work on other themes, or follow the instructions below for manual code setup.
By following these steps, you'll be able to seamlessly set up Facebook/Meta Conversions API for your Shopify store using the GTM Assistant app. If you encounter any difficulties or have a different theme, refer to the troubleshooting instructions provided above.
Maximizing Conversions with Google Ads
Unlock the power of Google Ads Conversions to supercharge your online advertising efforts. With precise tracking and optimization, you can turn clicks into valuable actions that drive your business forward. Harness data-driven insights and conversion-focused strategies to boost ROI and achieve your marketing goals. Discover how Google Ads Conversions can elevate your campaign performance and take your online presence to the next level.
How to Set Up:
- Entering Conversion ID and Conversion Label:
- The key step in setting up Google Ads within the GTM Assistant app is entering the Conversion ID and Conversion Label.
- These unique identifiers are pivotal in establishing the connection between your Google Ads account and the app.
Verifying Installation:
To ensure successful installation, consider the following:
-
Troubleshooting Installation:
- If you encounter any issues during installation, refer to the troubleshooting instructions provided above.
- Theme Compatibility:
- The GTM Assistant app has been tested and confirmed to work on the Dawn theme.
- For any other theme, please contact us for setup assistance
- Basic events will work on other themes, or refer to the instructions below for manual code setup.
By following these steps, you'll be able to seamlessly set up Google Ads for your Shopify store using the GTM Assistant app. If you encounter any difficulties or have a different theme, refer to the troubleshooting instructions provided above.
Tip: Google Ads will take upto 3H to update your conversion on the Google Ads Account.
Unlock the power of Twitter Pixel with the GTM Shopify app to supercharge your online advertising efforts. With precise tracking and optimization, you can turn clicks into valuable actions that drive your business forward. Twitter Pixel is a valuable tool for tracking and optimizing your Twitter ad campaigns. With the GTM Shopify app, you can seamlessly integrate Twitter Pixel into your online store, enabling you to measure the impact of your Twitter advertising efforts.
How to Set Up:
- Installing Twitter:
- Click on the "Install" button. app is entering the Conversion ID and Conversion Label.
- You'll need to enter the Twitter Pixel ID, which can be obtained from your Twitter Business account.
- Once installation is complete, it activates the purchase event tracking capability within Twitter.
Verifying Installation:
To ensure successful installation, consider the following:
-
Troubleshooting Installation:
- If you encounter any issues, refer to the troubleshooting instructions provided above.
- Theme Compatibility:
- The GTM Assistant app has been tested and confirmed to work on the Dawn theme.
- For any other theme, please contact us for setup assistance
- Basic events will work on other themes, or refer to the instructions below for manual code setup.
By following these steps, you'll be able to seamlessly set up Google Ads for your Shopify store using the GTM Assistant app. If you encounter any difficulties or have a different theme, refer to the troubleshooting instructions provided above.